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What I Do.

Head of Content

The Content Conductor 

I partner with leadership to drive creative through: 

  • Operations: Launch projects or startups, build and improve team performance, optimize content workflows and calendars
  • Brand Personality:  Establish content pillars and foundation, create brand style guide and voice with continuity across channels including Google Discover, YouTube, Instagram, TikTok, Substack, Newsletters, and more.
  • Content Strategy & Development: Lead ideation for articles, video, and podcasts leveraging AI, SEO, and GEO best practices.

Host

Find the Good

I’m a seasoned on-camera reporter, host and interviewer delivering engaging, insightful, and surprising visual storytelling. Whether in the field or hosting a podcast, I bring a warm, confident presence that puts subjects at ease drawing out their honest insights. View my reel here or check out my channel @TheLifeDeskWithMichelle where I share tips on mastering work and life.

Journalist

Investigating Human Potential

I cover health, travel, experiences, human interest, and women’s empowerment. My bylines are in the Los Angeles Times, SELF, The Washington Post, NBC News, and more. See my writing portfolio here.

Media & Career Coach

The People’s Champion

I partner with media organizations to strengthen team structure, performance, and morale through consulting and 1:1 or group coaching. Sessions cover presentation and pitching, editorial judgment, and leadership development with a focus on internal influence and balancing big ideas with organizational demands.

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